Squidoo is a great content site and if you are creating lenses about your site’s services, you can pull in many targeted visitors. But you need to know that not everyone is succeeding with marketing on Squidoo. There are rules associated with creating lenses, and you need to ensure your page will be found among the thousands of other niche blogs.

If you are marketing in a highly competitive market, you can expect many SEO friendly lenses to be already present on SEO. To break in the market, and get better results, you need to find a reputable online marketing company to optimize your lenses and posts.

You should always have your own blog on your site as well as your Squidoo page. And that doubles the work involved in content creation. You should not simply copy your blog content over to Squidoo for two reasons: One: you can have duplicated content and receive a penalty on both blogs from search engines. Two: your Squidoo visitors will be looking for new content.

You can simply sign up for a blog update service with a professional search engine optimization company, and you can concentrate on the tasks getting you more profits, like improving your sales funnel or processes. If you don’t have the time to create new content every week, you can lose your existing search engine positions over sites which get updated regularly.

This is a problem, many website owners are facing. Thanks to some professional SEO firms offering a subscription service for Squidoo lens creation, you will be able to save a lot of time. You can also ensure that the content of the lens will be fully optimized for search engines, and will be fairly easy to navigate. Some contextual links can also be created using your site’s main keywords, to direct the traffic back to your squeeze pages or blog.

You can actually “piggyback” on Squidoo’s popularity and page rank, if you trust an expert with creating SEO friendly lenses for you.
As we have mentioned before, you will need to update your own blog at the same time, too. A monthly blog update service can solve this problem, too.